In the news
Designed with our DMe GTM & Sales team in mind, In the News delivers the latest Adobe news, sales updates, valuable assets, and enablement events. Everything you need to be successful, when you need it and always available.
APRIL 30, 2020 ISSUE
WHAT'S HAPPENING
New Campaign! Top 10 ways to keep business moving with Acrobat DC
As business evolves, companies need agile tools to keep their workforce connected and productive—while minimizing IT overhead. Now more than ever, IT managers are looking for flexible document solutions that are easy to support for both local and remote users. Acrobat DC enables IT to deliver the PDF tools and services their teams need—across desktop, web and mobile.
Use this new campaign kit to help your customers understand how Acrobat DC:
- Keeps remote teams productive and connected with PDF tools and services that enable them to collaborate and work from any location across desktop, web or mobile
- Reduces IT burden by streamlining how they manage and deploy licenses via the Admin Console
- Enhances team productivity by adding time-saving PDF tools to Office 365 applications, SharePoint, OneDrive, and Google Drive
The Campaign Execution Guide (in the kit) provides a description of the kit and its contents.
Download the Keep business moving with Acrobat DC campaign kit >
Reminder: Adobe Sign localized assets on C&B Connection
With a powerful, broad, and easy-to-use set of features, Adobe Sign helps customers get important documents and agreements signed faster than ever, and we’ve made it easier to find the information you need to support your customer conversations. From product information and plan comparison to assets and sales training, the Adobe Sign section under Products on C&B Connection helps you take advantage of all the available resources to share the value of Adobe Sign with your customers.
Now you can take advantage of localized resources to help you share the Adobe Sign value with your customers. Visit the Sign sales training page for localized training decks for German, Brazilian Portuguese, and Spanish. More languages coming soon. (You must log in with your Adobe credentials to access this page.)
You can also access localized Sign customer resources, marketing assets, and sales tools for French, German, Italian, Spanish, LATAM, Brazilian Portuguese, Korean, and Japanese.
Reminder: Adobe Terms of Use and Value Incentive Plan terms & conditions re-accept on April 22
On April 22, current Value Incentive Plan (VIP) members in all market segments are required to re-accept the VIP terms and conditions (T&Cs) before they will be able to log in to the Admin Console. Adobe initiated the re-acceptance workflow to ensure any significant changes to the program terms are presented to customers and to capture their agreement.
Key updates to the VIP T&Cs include a shift toward a shorter purchase authorization window and the addition of VIP Marketplace, which will be more broadly available later in the year. The Adobe Terms of Use (TOU), which are linked from the VIP T&Cs, are being updated to clarify that content in Creative Cloud for teams or enterprise storage may be accessed or controlled by the VIP member providing the plan.
Get more details on changes to the Adobe TOU >
Reminder: New format for the Adobe Value Incentive Plan program guide
The Value Incentive Plan (VIP) program guide is now available in a new format on HelpX. This new format will allow us to update the program guide more quickly and ensure that partners and customers are accessing the latest version.
VIP program guide links on the VIP page on Adobe.com, Consumer and Business Connection, and the VIP T&Cs will be redirected in the coming days.
Reminder: Free Adobe Sign 90-day trial for NEW small business prospects
Available from April 2 until May 31, 2020 on Adobe.com.
Adobe understands that given the current COVID-19 situation, many businesses across the world, large and small, are finding themselves in difficult situations to assure business continuity. Adobe Sign electronic signatures are one of Adobe’s many products that help enable digital processes and remote work, so we have extended the length of our Adobe Sign free trials to 90 days for prospective customers new to Adobe Sign. The 90-day evaluation period allows for extra time to fully experience all that Adobe Sign can do.
After the 90-day trial ends, customers will still have access to log in to their Adobe Sign account and access any documents that have been signed, but they will not be able to send additional documents for signature until they upgrade their expired trial account to a paid subscription of Adobe Sign. The small business trial is for one seat and does not include access to customer support.
Reminder: Special offer for teachers: Get 90-day extended access to Adobe Captivate
Adobe Captivate can help teachers create beautiful, mobile-ready courses in minutes with all-new Quick Start Projects, ready-to-go slides, and out-of-the-box interactions. Convert existing teaching aids to videos, create online tutorials from scratch, effortlessly add quizzes and knowledge-check questions to test students, and add remediation to ensure your students are learning effectively.
Right now, teachers can get 90 days of free access to Adobe Captivate when they register on Adobe.com by May 31, 2020.
Reminder: Help partners get access to valuable CBC content
If your partners are experiencing difficulty logging into C&B Connection, we’d like to help. Have them contact their local Adobe Partner Connection helpdesk who are ready to assist.
North America help desk | EMEA help desk | APAC help desk | LATAM help desk
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SALES TOOL SPOTLIGHT
Value conversation guide
The Work from Home Value Conversation Guide has been developed to enable sellers to lead with a support and guidance perspective, helping customers get the most from their current Adobe solutions and products to maintain business continuity.
Third-party integrations guide
The Integrations Guide has been developed to enable sellers to support customers with understanding how they can maximize the value of their existing Adobe investments by integrating their Adobe products and services with current third-party technology.
Sales voice & tone guide
The Sales Voice & Tone Guide has been developed to provide sales teams with clear guidance on the tone and voice they should be using when interacting with customers worldwide, especially those impacted by the evolving global situation caused by the COVID-19 pandemic.
UPCOMING EVENTS
Adobe Acrobat 2020 release
Join this session to learn about the Acrobat 2020 offering, including positioning, target audience, and the offer.
Session 1
May 5—For employees in NA | EMEA | LATAM time zones
Register >
Session 2
May 6—For employees in APAC time zones
Register >
Session 3
May 7—For partners in NA | EMEA | LATAM time zone
Register >
Session 4
May 8—For employees in Japan time zones
Register >
Session 5
May 8—For partners in APAC | Japan time zone
Register >
RECENT EVENTS
Buying Programs updates for Q2 2020
Join this session to learn about recent changes to Adobe’s Value Incentive Plan terms and conditions and the new VIP program guide.
Watch the NA | EMEA | LATAM session >
Watch the APAC | Japan session >
Competitive deep dive: Adobe Sign vs. DocuSign
Come learn about how to position Adobe Sign relative to major competitor, DocuSign.
Watch the NA | EMEA | LATAM session >
Watch the APAC | Japan session >
Help your customers get the most from their Acrobat DC Subscriptions while managing a remote workforce
We will cover options available to help your customers get the most from their Acrobat DC subscriptions while managing a remote workforce. Learn how your customers can leverage Acrobat DC desktop, web or mobile apps to get more from their Acrobat DC subscription. Learn what resources are available for customers who need to virtualize Acrobat DC. And learn how your customers can leverage their Microsoft and Google investments while using Acrobat DC.
Watch NA | EMEA | LATAM session >
eSeminar: Adobe Sign 11.1 release
Join us to see the new features introduced in Adobe Sign 11.1. 1. Learn about the value to end users and to admins.
Watch the NA | EMEA | LATAM session >
Watch the APAC | Japan session >
Google Drive integration for Acrobat DC/End of Support for Acrobat 2015 perpetual
This eSeminar covers the new Google Drive integration for Acrobat DC for individuals and admins as well as the end of support kit for Acrobat 2015 perpetual. Learn how your customers can maximize their Acrobat investment by installing the Google Drive integration. Learn what key sales plays you would use to drive adoption or sales based on Google Drive integration with Acrobat DC. And see what materials are available to help drive the end of support messaging for Acrobat 2015 customers to accelerate migration to Acrobat DC.
MORE GOOD STUFF
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