WHAT'S HAPPENING

VIP Marketplace for Government and Education Now Live 

We are happy to announce that VIP Marketplace support for government and education is now live. The first order date for government and education offerings in VIP Marketplace is January 18, 2024. Effective January 18, VIP Marketplace Direct Partners who are authorized to transact government and/or education business directly with Adobe may:

• Transact with qualifying customers in these market segments

• Begin migrating VIP government and education customers to VIP Marketplace

Note that while VIP Marketplace for government and education is now live with Adobe, resellers should confirm availability with their Direct Partner’s (distributor’s) marketplace. Resellers will need to work with their Direct Partners to ensure that they’re properly set up to test and process orders. 

We will provide a list to Channel Account Managers of customers with legacy VIP education or government offers that are not supported in VIP Marketplace and therefore cannot be migrated. For these customers, they will need to migrate to current standard offers at their next renewal to then be eligible for migration to VIP Marketplace.

See the VIP Marketplace sales and administration guide to learn how to position, sell, and administer customer licenses in VIP Marketplace. 

Reminder: VIP to VIP Marketplace Migration Eligibility Expanded

To support customer migration from VIP to VIP Marketplace, we have released enhancements to facilitate migration in the following scenarios that previously were not supported:

• During the return window

• With open Purchase Authorizations (PAs)

• During the renewal window

See below for additional information.

During the return window: Previously, VIP customers could migrate to VIP Marketplace only when they had no VIP orders that were within the 30-day return period. This could be limiting for customers who placed frequent orders. Effective immediately, this restriction has been removed, and customers may migrate from VIP to VIP Marketplace at any time, regardless of whether they have purchased any licenses that are currently within the VIP return window.  

If the VIP Member has any VIP orders that are eligible for return, then such orders may no longer be returned after migration to VIP Marketplace. And upon migration to VIP Marketplace, VIP Member waives any rights to return for such orders.   

With open Purchase Authorizations: Previously, VIP customers could migrate to VIP Marketplace only if they had no open Purchase Authorizations (PAs). Open PAs are PAs for which a corresponding order has not been received within the grace period. Effective immediately, VIP customers with open PAs may migrate from VIP to VIP Marketplace at any time. 

Upon migration to VIP Marketplace, any licenses added via a PA for which a corresponding order has not been received will be deprovisioned. After migration, Account Managers will need to work with customers to either place a new order or add new licenses in the Admin Console for immediate use, after which an order must be placed within 7 days. 

During the renewal window: Previously, VIP customers could migrate to VIP Marketplace only when they were not within a renewal window of 30 days before to 30 days after their VIP Anniversary date, unless a full renewal order had been received by Adobe and their Anniversary Date had passed. Effective immediately, if the customer is within their VIP renewal window, their full VIP renewal order may be placed either prior to or after migration. If the customer has placed a partial VIP renewal order, they may migrate to VIP Marketplace only after their Anniversary Date has passed.  

*A full renewal is when all license quantities for each product type from the previous year are renewed. If a lower quantity of any product type is renewed, even if the total quantity is maintained by switching product types, it is considered a partial renewal.  

All other migration eligibility criteria remain in effect. See the VIP Marketplace Sales & Administration Guide for additional information on migrating to VIP Marketplace. 

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