In the news

Designed with our DMe GTM & Sales team in mind, In the News delivers the latest Adobe news, sales updates, valuable assets, and enablement events. Everything you need to be successful, when you need it and always available.

 

 

 

APRIL 15, 2021 ISSUE

 

   

WHAT'S HAPPENING

 

The Creative Cloud sales guide is here!

From preparation and discovery to recommendation, commitment, and renewal, the new Creative Cloud sales guide leads you through each step of the sales process to help you provide the best customer experience and achieve the best sales results. It’s loaded with information and resources to help you:

  • Understand Creative Cloud target customers by learning about their responsibilities and challenges.
  • Ask the right discovery questions so you can understand their needs.
  • Make the best recommendation based on the information you have collected.
  • Secure a commitment by effectively responding to questions and concerns.
  • Provide a great experience for your customer and build a lasting relationship.

The Creative Cloud sales guide is now available on Adobe Consumer & Business Connection in English.

Start using the Creative Cloud sales guide today >
 

New! Adobe Sign in education promotional videos

These one-minute videos are designed to bring the story of Adobe Sign in education to life. They demonstrate why Adobe Sign is the best solution for schools that want to create a paperless environment—in a clear, simple, easy-to-digest format. Choose from two versions:

Share these videos with your customers to help showcase the value of Adobe Sign in education.
 

Extended! Acrobat premium onboarding migration offer

The Acrobat premium onboarding migration offer has been extended until June 4, 2021 to assist customers in migrating from Acrobat perpetual to Acrobat DC. This exclusive offer is available to commercial, education, and government CLP and TLP customers who migrate 200 or more licenses of Acrobat perpetual to Acrobat DC for enterprise in the Value Incentive Plan (VIP). Premium onboarding includes Admin Console onboarding, user set up, SSO and integration set-up, and more.

For more information, check out the Document Cloud monthly enablement session from Feb 16 (sign-in required).

 

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SALES TOOL SPOTLIGHT
 

This guide is designed to help you have successful conversations with customers and prospects about Adobe Sign in the Value Incentive Plan (VIP). It includes industry- and department-specific information to help you understand what different types of customers need and how Adobe Sign can benefit them. 

 

This guide delivers the information you need to successfully introduce Acrobat DC and its features to customers—whether they are purchasing as individuals, from IT, or for a specific vertical industry. 


 

Build value for your customers with Adobe Stock. Use this guide to identify target customers, ask deep discovery questions, understand Adobe Stock benefits for different types of customers, and make the right plan recommendation.

UPCOMING EVENTS

Acrobat and Adobe Sign monthly enablement eSeminar—April 2021

Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we cover sales training, new product releases and updates, latest assets, and other important information.

Session 1
April 20—NA, LATAM, & EMEA
Register >

Session 2
April 21—APAC & Japan
Register >
 

CC for teams pilot of company control of assets (aka Type 2e)

Join us to learn more about the Creative Cloud for teams pilot of company control of assets (aka Type 2e). We’ll introduce the scope of this initiative, which includes key milestones and value proposition, migration experience for admins and end users, and details about the pilot rollout.

Session 1
April 21—NA, LATAM, & EMEA
Register >

Session 2
April 22—APAC & Japan
Register >

RECENT EVENTS

Acrobat and Adobe Sign monthly enablement eSeminar—March 2021

Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we cover sales training, new product releases and updates, the latest assets, and other important information.

Watch the session >

Download the deck >

 

Enablement briefing: Creative Cloud for teams Pro Edition launch

Attend this session to learn more about CC for teams Pro Edition, including the First Year Free offer and pricing. migrating users from CC for teams to CC for teams Pro Edition, outbound marketing activities, and sales enablement materials.

Watch the session >

Download the deck >

 

Acrobat and Adobe Sign monthly enablement eSeminar—February 2021

Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we cover sales training, new product releases and updates, the latest assets, and other important information.

Revisit the session > (sign-in required)

 

MORE GOOD STUFF

The Academy

Your one-stop place to get training and sales assets for everything from new hire onboarding to on-the-job learning.

 

Calendar of events

Find out about upcoming events or check out resources and summaries of recent events. It's easy to browse by date or keyword.

 

 

NEWSLETTER ARCHIVE