February 11, 2021

In the news

Designed with our DMe GTM & Sales team in mind, In the News delivers the latest Adobe news, sales updates, valuable assets, and enablement events. Everything you need to be successful, when you need it and always available.

FEBRUARY 11, 2021 ISSUE

WHAT'S HAPPENING

New! Adobe Acrobat DC competitive battlecards now available

Learn how to position Acrobat DC vs. competitive solutions from Kofax, Nitro, and Foxit. These quick-reference battlecards not only detail the advantages Acrobat DC has over other popular PDF solutions, but they also show how Acrobat DC stacks up to each competitor across a variety of categories, including security, deployment, license management, and feature parity.

Get an overview of how the latest version of competitors’ software compares to Acrobat DC. Learn the core advantages Acrobat DC has over any competitor. Find out how to respond to common claims for each product. And get a detailed list of each competitor’s strengths and weaknesses.

Download the battlecards in your preferred language today (sign-in required):

Acrobat DC vs. Kofax competitive battlecard

Acrobat DC vs Nitro competitive battlecard

Acrobat DC vs. Foxit competitive battlecard

Urgent message regarding FRL FrameMaker Publishing Server, FRL Technical Communication Suite, and FRL RoboHelp Server in VIP

Previously it was communicated that FRL FrameMaker Publishing Server, FRL Technical Communication Suite, and FRL RoboHelp Server in Value Incentive Plan (VIP) would be bookable in your respective systems starting March 1, 2021. However, due to some delays in product testing, the FRL FrameMaker Publishing Server, FRL Technical Communication Suite, and FRL RoboHelp Server in VIP will not be bookable for worldwide regions until March 10, 2021.

Should a salesperson attempt to book the FRL FrameMaker Publishing Server, FRL Technical Communication Suite, and FRL RoboHelp Server, they will be met with an error message, and the order will not go through. Therefore, any current discussions with customers should inform them that the launch date has been pushed back by 10 days.

We apologize for the delay and will keep you up to date with any other necessary information.

Reminder: Sales Kickoff 2021 sessions

What a great four days! Thank you for your attendance and participation. You showed up, and you were “IN IT to WIN IT.” If you’re feeling like you need a recap or you missed a session during the week of SKO, we’ve got you covered. You can easily revisit all the DME GTM & Sales content delivered at the SKO 2021 sessions. Browse events videos, download presentation decks, and access supporting assets all in one place, right here on C&B Connection.

Take me there > (sign-in required)

Reminder: Sales Kickoff value pitch challenge

Now that you’ve attended the FY21 Sales Kickoff, it’s time to record yourself presenting an Adobe value pitch on one of the following topics:

Adobe Sign
Acrobat DC
Creative Cloud for teams
Adobe Stock

Before you start, be sure to watch the supporting "what good looks like" videos, use the pitch guides, and practice to make sure you’re not reading from a script. Practice as much as you need before submitting your final recording, and let your manager know when you have completed this activity.

To qualify for the cash prizes below, all submissions are due by February 26, 2021.

Prizes per region for the best pitch are:

1^st place: US$500
2^nd place: US$300 USD
3^rd place: US$150 USD

Select the Pitch Challenge tab on the SKO 2021 sessions page (sign-in required) for all the details, videos, and guides to make the best Adobe value pitch.

Reminder: CC for enterprise Pro in VIP: The platform for creativity now has unlimited downloads of Adobe Stock assets

With a Pro Edition of Creative Cloud for enterprise, customers get the tools they need to create content at scale—all in one platform that includes learning tools and 24/7 customer support.

As a refresher, CC for enterprise Pro grants users the following access:

Uninterrupted access to their existing Creative Cloud app(s)
Unlimited downloads of over 200 million Adobe Stock standard assets
Integrated workflows and advanced search functionality
World-class enterprise support and enterprise-specific features
Extended licenses on Adobe Stock assets for greater flexibility

Please keep in mind that customers:

Must be willing to migrate all of their Creative Cloud seats to CC for enterprise Pro (Acrobat DC does not count)
Must have and maintain at least 5 Creative Cloud seats
Can upgrade either Creative Cloud Single App licenses, such as Photoshop, and/or their Creative Cloud All Apps licenses.

This is only available through our sales channels and is a great upsell opportunity.

Review the latest assets >

SALES TOOL SPOTLIGHT

UPCOMING EVENTS

Acrobat and Adobe Sign monthly enablement eSeminar

Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we cover sales training, new product releases and updates, the latest assets, and other important information.

Session 1
February 16—NA, LATAM, & EMEA
Register >

Session 2
February 17—APAC & Japan
Register >

RECENT EVENTS

Adobe Document Cloud monthly enablement session: October 2020

Learn the new options for selling Azure SKU’s for Adobe Sign. Find out about all the Q4 offerings for Adobe Sign and Adobe Acrobat. And see the new product features announced at Microsoft Ignite that will be coming to Adobe Sign and Acrobat in December.

Watch the session >

Download the deck >

Adobe MAX 2020: Creative Cloud new apps briefing

Join us for a review of what's announcing at MAX this year, including exciting updates to Creative Cloud apps and services focused on the key MAX themes of remote work, mobile creativity, reskilling for the future, and ways to connect and be inspired.

Download the deck >

Watch the session >

CC for enterprise Pro in VIP offering overview

Join us for an overview of Creative Cloud for enterprise Pro Edition in VIP, which provides unlimited Adobe Stock standard images to CC for enterprise users and will be included on the VIP pricelist in November.

Download the deck >

Watch the session >

Acrobat DC (new Box integration) and Adobe Sign updates and roadmap

Join us to get an overview of the new Box integration for Acrobat DC and some Adobe Sign updates, including changes in Admin Console, September price list changes for add-ons, and a roadmap for VIP changes.

Watch the session >

Download the deck >

Adobe Sign Workday integrations

Join us to get an overview of Adobe Sign integrations for Workday. Learn the value of Workday integration for prospective Adobe Sign customers. And get a click-through demo of the offer letter and onboarding experiences.

Watch the NA | EMEA | LATAM session >

Watch the APAC session >

Download the deck >

Engaging educators—Design & technology with Adobe Dimension

Learn how you can leverage new Adobe Product Power in Half an Hour free resources to easily show educators how they can use Adobe products to engage learners and enhance learning outcomes. And get a demonstration of the Design & Technology with Adobe Dimension activity.

Watch the session >

Download the deck >

Adobe Sign sales guide enablement

Join us to learn about a new sales tool for Adobe Sign. Get a tour of the Adobe Sign sales guide, and learn how this guide can provide answers necessary when selling Adobe Sign.

Watch the NA | EMEA | LATAM session >

Watch the APAC | Japan session >