Adobe Substance 3D sales guide

Adobe Substance 3D sales guide

 

Build value for your customers with Adobe Substance 3D. This guide leads you through each step of the sales process while helping you provide the best customer experience and achieve the best sales results. 

What is Adobe Substance 3D?

Adobe Substance 3D Collection is an end-to-end* state-of-the-art 3D workflow that empowers creative professionals to intuitively model, texture, stage, and publish 3D content.

How to use this guide

This sales guide is loaded with information to help your discussions with business customers during any stage of the Substance 3D sales cycle:

  • Prepare to engage—Get invaluable insight into your customers—from creative and business leaders to IT managers and end users.
  • Broad and guided discovery—Ask questions that will help you learn more about the challenges your customers face in their job and the Adobe Substance 3D features your customers care about most. Understanding their current pain points will help you hone in on what matters to users.
  • Validate—Confirm what you learned about your customers’ organization and needs.
  • Recommend—Learn about Substance 3D benefits by customer type and get familiar with Substance 3D offerings, so you can craft a successful sales pitch and make a recommendation that will best fit your customers' needs.
  • Close—Overcome any potential objections and close the sale.
  • Renew—Move from making a sale to building a long-term relationship with your customer.

Key business benefits

  • Save time and money—Working in 3D is substantially faster and cheaper than traditional imagery, and it preserves a high level of quality.
  • Scale and accelerate your content production—Digital assets and scenes can be quickly edited and reused to create content at scale. Exporting different formats and camera angles can be automated.
  • Creative integration—Substance 3D apps integrate with Creative Cloud and third-party 3D apps and services.
  • Learn quickly—It's easy to get up to speed fast and start using this powerful yet approachable suite of tools—even for non-3D experts.
  • Work with the world-leading texturing suite—Substance 3D delivers best-in-class 3D texturing, material digitalization, and authoring.
  • Access high-end and ready-to-use 3D assets—The Substance 3D Asset Library offers 11,000+ 3D materials, models, and lights to choose from.

* Modeler is available for Windows only.