In the news
Delivering the latest enablement news, information, and tools you need, when you need it.
JANUARY 20, 2021 ISSUE
WHAT'S HAPPENING
Introducing the Substance 3D sales guide
Master the Substance 3D sales cycle. The new Substance 3D sales guide pairs invaluable insight about target customers with detailed information about the Substance 3D offerings to help you understand customer challenges and successfully recommend the best solutions. It’s loaded with information and resources to help you:
- Identify target customers and understand their role, responsibilities, and challenges.
- Ask the right discovery questions so you can understand your customer’s needs and environment.
- Get up to speed on virtual photography and see how it can revolutionize workflows for companies that do a lot of product design, catalog creation, and merchandising.
- Create a successful sales pitch based on the information you have collected.
- Effectively address questions and concerns to close the deal.
- Provide a great onboarding experience and build ongoing customer relationships.
The Substance 3D sales guide is now available on Adobe Consumer & Business Connection in English. Localized versions will be available soon.
Start using the Substance 3D sales guide today >
And if you need help qualifying an opportunity, the 3D business development team can help. Just fill out the opportunity qualification form for support.
Adobe sales enablement check-in survey. Can we get 8 minutes of your time?
Your feedback will assist us in addressing your short- and long-term enablement needs and support us in delivering engaging learning experiences designed to assist you in having successful customer conversations. This feedback will help us maintain and build a sales enablement journey that supports and drives your sales skills growth and success.
* Responses can be anonymous. Survey closes February 4, 2022.
TLP & CLP Upgrade Plan discontinued February 1, 2022
Effective December 1, 2021, Adobe discontinued new purchases of Upgrade Plan for all products available through the Transactional License Program (TLP) and Cumulative License Program (CLP). Effective February 1, 2022, renewals of Upgrade Plan will also be discontinued. Additional information has been communicated directly to Acrobat perpetual customers.
SALES TOOL SPOTLIGHT
Top reasons to migrate from Adobe Acrobat perpetual to Acrobat DC subscription
Use this quick reference to have conversations with your Acrobat perpetual customers about the top reasons to switch to Acrobat DC in the Value Incentive Plan (VIP).
Download now > (sign-in required)
Adobe Acrobat DC for business sales conversation guide
The purpose of this guide is to help you position Adobe Acrobat DC to your business customers and get the most out of your sales calls.
Download now > (sign-in required)
RECENT EVENTS
Acrobat and Adobe Sign monthly enablement eSeminar—January 2022
Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we’ll cover sales training, new product releases and updates, latest assets, and Q&A.
Revisit the session > (sign-in required)
Adobe Creative Cloud Express launch and implications for teams and enterprise
Join us to learn more about the Creative Cloud Express launch and the implications for sellers and Adobe channel partners given that there are no sellable teams or enterprise SKUs for Creative Cloud Express. Learn the direct implications for channel partners and existing selling motions as well as broader Creative Cloud Express strategy for teams and enterprise.
Revisit the session > (sign-in required)
Acrobat and Adobe Sign monthly enablement eSeminar—October
ATTENTION: Please attend for important program changes for Adobe Acrobat. Join Lisa Niday and team for this Acrobat and Adobe Sign monthly enablement eSeminar where we’ll cover sales training, new product releases and updates, latest assets and other important information.
Revisit the session > (sign-in required)
Refresher: Business ID/ESM rollout update on contract switching and education issues
Join this session to get a refresher of Business ID rollout; including a review of switching contract scenarios in light of ongoing migrations to an enterprise storage model (ESM). In this session, we will provide a deep dive on the Team Direct to VIP contract-switching scenario, providing a detailed guide to the switching and escalation processes. We will also provide an update on the delegate invitation acceptance requirement process as well as an update on recent education issues reported by organizations that have been onboarded to ESM.
Revisit the NA | EMEA | LATAM session > (sign in required)
Revisit the APAC | Japan session > (sign in required)
Substance 3D refresher
The Adobe Substance 3D Collection gives businesses a powerful, yet intuitive and connected toolset for creating 3D content with uncompromised detail. Get up to speed on selling this new collection of apps. This session covers the value proposition per persona, an overview of the competition, and a focus on virtual photography.
Revisit the NA | EMEA | LATAM session > (sign-in required)
Revisit the APAC | Japan session > (sign-in required)
Updates to Creative Cloud for teams Pro Edition
Join this session to learn about the new major updates to the Creative Cloud for teams Pro Edition offering.
Revisit the session > (sign-in required)
MORE GOOD STUFF
Adobe Sign eLearning
Get an overview of customer challenges with paper processes, and learn how Adobe Sign solves them.
eSeminars
Find the latest eSeminars. Get caught up by watching replays and downloading the presentations.
NEWSLETTER ARCHIVE