Recommend
Once you’ve confirmed your customer’s pain points, it's time to determine the best recommendation for their specific needs and communicate that recommendation in a way that helps your customer connect the dots about how the proposed solution addresses their challenges while offering additional benefits.Creative Cloud sales guide overview > Recommend
Find the right plan
To determine the best Creative Cloud plan, it's important to understand your customers' specific needs. Select the tab that best describes your customer, and use the chart to find the best recommendation.
Commercial customers
Teams vs. enterprise offering
Ask the right questions to determine if your customer needs Creative Cloud for teams or Creative Cloud for enterprise:
Do you need to authenticate users via enterprise IDs or Federated IDs (SSO)?
Do you need to synchronize Creative Cloud licensing with your organization's active directory to assign and remove users as they join or leave the organization?
Do you need a dedicated encryption key for intellectual property and assets?
Do you need to assign licenses by user groups that can be based on location or cost center?
Do you need to control user sharing restrictions and access requests for cloud assets?
Do you need enterprise-level support, including dedicated onboarding, priority access to technical support, and unlimited Adobe Expert sessions?
YES
to ALL questions
Recommend Creative Cloud for enterprise.
NO
to ANY question
Recommend Creative Cloud for teams.
To learn more about the differences between Creative Cloud for teams and Creative Cloud for enterprise, consult the Teams vs. Enterprise Offerings page in this guide.
Traditional vs. Pro Edition plan
It's important to find out if your customer would also benefit from a plan that includes Adobe Stock.
Do multiple members of your creative team use stock imagery?
Do you manage a quota for your current stock service?
Are you looking to simplify the way you manage stock imagery and licensing?
Is budget predictability for stock licensing important to your organization?
YES
to ALL questions
Recommend the Pro Edition Creative Cloud offering from step 1.
NO
to ANY questions
Recommend the traditional Creative Cloud offering from step 1.
All Apps and/or Single App licenses
Creative Cloud for teams and Creative Cloud for enterprise are available in two types of licenses:
All Apps
- 20+ industry-leading apps for design, photography, video, and web
- Adobe Portfolio and Adobe Fonts
- 1TB of cloud storage
- Centralized license management and deployment
- 24/7 advanced technical support
Single App
- 1 creative desktop app of your choice
- Adobe Portfolio and Adobe Fonts
- 1TB of cloud storage
- Centralized license management and deployment
- 24/7 advanced technical support
Customers can combine All Apps and Single Apps licenses under one VIP agreement to customize their licenses for different types of users in their organization. Or they can choose the same type of license for all users.
Get to know your customer's environment and then make a recommendation that will best meet their needs throughout their agreement term.
For a quick-reference chart of the various licensing options for Creative Cloud, refer to the Compare All Plans page in this guide.
Government customers
Named user licensing vs. feature restricted licensing (FRL)
For government customers, it's important to first find out if their agency can support named user deployment (NUD). Some agencies do not allow NUD due to special security or privacy requirements.
Is named user deployment possible?
YES
Skip to step 3.
NO
Continue to step 2.
FRL isolated vs FRL online
It's important to ask about internet accessibility for users. Some government agencies do not give users internet access for security reasons.
Can your users connect to the internet for deployment?
YES
Recommend FRL online and skip to step 5.
NO
Recommend FRL isolated and skip to step 5.
Teams vs. enterprise offering
Ask the right questions to determine if your customer needs Creative Cloud for teams or Creative Cloud for enterprise:
Do you need to authenticate users via enterprise IDs or Federated IDs (SSO)?
Do you need to synchronize Creative Cloud licensing with your organization's active directory to assign and remove users as they join or leave the organization?
Do you need a dedicated encryption key for intellectual property and assets?
Do you need to assign licenses by user groups that can be based on location or cost center?
Do you need to control user sharing restrictions and access requests for cloud assets?
Do you need enterprise-level support, including dedicated onboarding, priority access to technical support, and unlimited Adobe Expert sessions?
YES
to ALL questions
Recommend Creative Cloud for enterprise and continue to step 4.
NO
to ANY question
Recommend Creative Cloud for teams and continue to step 4.
To learn more about the differences between Creative Cloud for teams and Creative Cloud for enterprise, consult the Teams vs. Enterprise Offerings page in this guide.
Traditional vs. Pro Edition plan
It's important to find out if your customer would also benefit from a plan that includes Adobe Stock.
Do multiple members of your creative team use stock imagery?
Do you manage a quota for your current stock service?
Are you looking to simplify the way you manage stock imagery and licensing?
Is budget predictability for stock licensing important to your organization?
YES
to ALL questions
Recommend the Pro Edition Creative Cloud offering from step 3.
Continue to step 5.
NO
to ANY questions
Recommend the traditional Creative Cloud offering from step 3.
Continue to step 5.
All Apps and/or Single App licenses
Creative Cloud is available in two types of licenses: All Apps and Single App.
Customers can combine All Apps and Single Apps licenses under one VIP agreement to customize their licenses for different types of users in their organization. Or they can choose the same type of license for all users.
| License types | All Apps | Single App |
|---|---|---|
Named user licensing |
|
|
| FRL isolated & FRL online |
|
|
Get to know your customer's environment and then make a recommendation that will best meet their needs throughout their agreement term.
For a quick-reference chart of the various licensing options for Creative Cloud, refer to the Compare All Plans page in this guide and select the Government tab.